Windows & Doors

Lead Generation For Window & Door Fitters

Windows and doors are big-ticket jobs, so a homeowner takes their time and gets a few quotes. The installer who shows up first, and looks the part, usually wins. I get window and door fitters across Scotland in front of homeowners the moment they start looking.

Nobody wakes up wanting new windows. They notice the draught, the condensation, the tired old front door letting the house down, and eventually they start looking. The job is worth thousands, so they're not impulse buyers, they're comparing. That's fine. It just means you need to be one of the names they see and trust while they're deciding.

What the ads bring in

I target homeowners, and the ads are built around the jobs that pay:

  • Full window replacements, uPVC and composite
  • Composite and uPVC front and back doors
  • Patio, French and bi-fold doors
  • Single rooms or full-house replacements

Why real footage matters here

A homeowner spending thousands wants to see real, finished work, not a stock photo of a window every other fitter is using too. So we use real footage of your installs, filmed on site or from jobs you've already done. It shows the standard of your finish and builds trust before they've even messaged, which matters a lot when the job's this size.

What the funnel asks

Because these jobs are bigger, qualifying matters even more. The funnel asks:

  • Is it windows, doors, or both?
  • Roughly how many, and is it one room or the whole house?
  • What type of property, and the postcode?
  • When are they looking to get it done, and the best number to reach them.

That sorts the serious homeowners with a real budget from the ones idly wondering what a new door might cost, so you spend your time quoting jobs worth quoting.

Common questions

They do, because the ad catches them at the start, when they're looking for someone to quote. The funnel and follow-up keep you in front of them while they decide, which is exactly when most fitters lose the job by going quiet.
The qualifying funnel filters them. By the time a lead reaches you, they've told you what they need, the property type and their timeframe, so you're talking to homeowners who are actually ready to replace, not just curious.
By being first and looking the part. The lead lands on your phone fast so you can get in before the others, and the real footage in your ads makes you the fitter they already trust before the quote.
You set a daily budget you're comfortable with, and it goes direct to Facebook, not through me, so you're always in control. On our call I'll suggest a sensible starting budget for your trade and area. My fee is separate, with no retainer and no lock-in.

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Ready When You Are

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If you fit windows and doors in Scotland and you want a steadier stream of homeowner enquiries, let's have a quick chat. No hard sell.

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